What is Fairtrade?

Fairtrade is a system of certification that aims to ensure a set of standards are met in the production and supply of a product or ingredient. For farmers and workers, Fairtrade means workers’ rights, safer working conditions and fairer pay. For shoppers it means high quality, ethically produced products.

What happens when you choose Fairtrade?

You help change the world, a little bit everyday. 

Buying items that carry the Fairtrade Mark means standing with farmers for fairness and equality, against some of the biggest challenges our world faces. Farmers can create change, from investing in climate-friendly farming techniques, to developing women in leadership. 

But it’s not limited to coffee, chocolate and bananas. Look out for the Fairtrade Mark next time you’re shopping; the range might surprise you. Through simple shopping choices, you are voting with your wallet and showing businesses and governments that you believe in a fair and just trade and a sustainable future. 

What Fairtrade does

Fairtrade works with farming co-operatives, businesses and governments to make trade fair. Fairtrade sets standards, certifies products and ingredients, supports good farming practices and drives awareness and positive change withing companies, policy-makers and the public. 

Find out more about how Fairtrade works

But what difference does it make?

Impact assessments have demonstrated that Fairtrade can make a significant difference to farmers’ and workers’ lives, with economic, environmental and social benefits felt by individuals, families and wider communities.

Find out more about the impact of Fairtrade and read the stories of hope of three farmers fighting for the future of our favourite foods.

Where Fairtrade works

Fairtrade supports over 1.66 million farmers and workers in 1,411 producer organisations across the Fairtrade system.

Find out more with this interactive map

Fairtrade and the Environment

Environmental protection is a key element of Fairtrade’s view of sustainability. Fairtrade standards require compliance with environmentally friendly practices and also guide producers in adapting to climate change and mitigating their impact. 

Find out more about why Fairtrade also means sustainable trade

Fairtrade in Guernsey

Guernsey has been a recognised Fairtrade Island since 2006. Find out more about how Islanders support Fairtrade and join us in fighting for a fairer future.